I hope you’re doing well and have had a chance to look at the many building products currently on offer on Superyard. In fact, you might have joined Superyard to browse the stock that is currently available to see if anything meets your current needs.
If you are also looking around your yard or storage areas and have found unused materials that could be of interest to other members, this is a quick note to talk about best practices for posting products onto the Superyard platform.
Below are a few tips to enhance the chance of your product being found on the site by interested buyers. (The step-by-step guide to navigating the site can be found here.)
- If you have a company with a logo, dress up your own “store” page by going here and uploading a logo and putting in a short description of your business. This is all optional, but could be good if you want to tell people about your company.
- Make sure that the title of the product is a commonly used term that people would use to search for your stock. This way your product will appear if members are typing in search terms that match your item names.
- Members also browse the categories, so when you are creating your items, select the category most relevant to your stock. If you have something completely outside of the categories we’ve created, drop me a note and we can add a new category or suggest an existing one.
- Use the short description field to provide more detail if it’s needed. The more you can say about your product, the higher the chance of being contacted about it.
- Real-life photos, even if they’re taken by your phone camera, will give members a more authentic look at your items as opposed to images from a catalogue. Take multiple pics from different angles if you can.
- Having a price listed is much better than leaving it blank and waiting for an offer to come through.
- When a member wants to make an enquiry, they will use the in-built chat feature. When someone sends a message through chat, the email address associated with the receiver’s profile will get an alert. You can update the nominated email address (as well as other admin tasks like resetting the password) here.
- For good examples of a product listings with multiple images and effective description, check out this product and also this one.
Hope this helps with your stock listings now or for reference in the future. If you have any questions or need help, drop me a line and I’ll help you with the process.